Reinventing travel for new normal

For most of the people who plan and attempt to travel this year, or at year end, maybe to next year will be all impacted by the new normal. This massive COVID-19 virus outbreak and the post fear caused by it, continue to make people postpone or cancel for the original intent.

The disruption impact for this is not just for travel alone, it also impacts hospitality like accommodation service providers like hotel, resorts. Transportation like airlines or cruise service providers is also impacted by it. The whole country or selective area lockdowns also make the issue, and the mandatory requirement for isolation for 1 to 2 weeks is another variable discourage people from making any travel attempt, unnecessary it is necessary to do so.

Without doubt, foreign and oversea inbound is not a very viable market to look for. Instead, all related service providers should look for a domestic market. For those who are used to doing large tour groups may need to shift toward doing individual or custom tour programs, since they practically do not have the volume like the pre COVID-19 era.

Airlines will face decline in the volume of passengers for the travel for sightseeing, and remain only essential travelers who really have a solid reason, like going back home. Business shift to using web live communication and to avoid unnecessary onsite business meetings. Travel packages that provide in-depth local tour experience, unique food to try, things to do that out of ordinary sightseeing will be increased to attract domestic travelers who look for more depth experience.

Instead of travel, maybe most will temporarily substitute it with other travel experience, such as reading a good novel to provide a good context for the destination or period of time the story plot is based on. So, we can imagine some sectors or businesses may tap the demand for book or ebook, video subscription on demand rise. Due to the new normal it will take a long period of time for the whole world to adjust to it, so we will continue to see a lot of business enterprise downsizing, more and more job being chop off that due to under the new normal, company no really need that much of the work force like before.

Consumers at large will hold capital expenditures and change their spending habits to make sure they can survive for this round of new normal. Winter is coming and the market is reacting to it, so it is necessary to make sure business is digital transformation if yet to do so. So you can act and respond to the changing market requirements and reality and outperform the competition.

E-SPIN being active in assisting enterprise customers for the enterprise technology digital transformation, from turnkey to point solution, from supply to implementation and post maintenance. Feel free to contact E-SPIN for your project and operation requirements.